Design boosts transformation, innovation drives development

During the 122nd Canton Fair, the Canton Fair Product Design and Trade Promotion Center (PDC) continued to adhere to the development concept of 'innovation, coordination, green, openness, and sharing', with the core of serving Canton Fair exhibitors and fostering new international competition for Canton Fair exhibitors Advantages are the work objectives, and provide accurate docking services for China ’s foreign trade to 'steadily grow, adjust structure, turn force, and improve quality.'


Highlight 1: The design display is brilliant and the Scandinavian design team made its debut


This year's Canton Fair PDC design showcased 105 excellent design companies from 14 countries / regions including the United States, Britain, France, Greece, Netherlands, Italy, South Korea, Singapore, Sweden, Denmark, India, Hong Kong, China, Taiwan, and Mainland China / Institutional participation, among which the Scandinavian design team composed of Sweden and Denmark will debut at the Canton Fair. The minimalist and humane Nordic design will provide wonderful and continuous inspiration for the Canton Fair exhibitors.


Highlight 2: Accurate docking of industrial bases, boosting trade transactions


This session of the Canton Fair PDC provides services for industrial bases from areas such as Zhejiang, Fujian, and Guangdong through precision matching and brand image promotion activities, accelerates the innovative development of industrial clusters, and promotes trade quality and efficiency. At the same time, PDC deepens partnerships and provides a larger platform for industrial clusters to effectively integrate two markets and multiple channel resources.


Highlight three: Innovative forms to realize the original design fashion show of the Canton Fair 'Buy while watching'


PDC and the International Department of the Canton Fair have joined hands to further complete the precise invitation work for original design fashion show buyers. Online and offline all-media linkages not only focus on the day's activities on the PDC website and official WeChat and other platforms, but also collect on-site information. The live event will be live, and a transaction module will be set up to achieve 'watch while buying' and provide you with a omnidirectional and multi-angle fashion scene.


During this Canton Fair, follow and publish heartfelt messages to the PDC WeChat public account, and you will have a chance to win the grand prize. At that time, we will publish the winning lucky fans on WeChat (the place to receive the prize: PDC Design Gallery Venue --- Opposite to the No. 4 Hall of Pearl River Promenade, Floor B, Zone A, Canton Fair Complex).

设计助推转型,创新驱动发展   

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广交会是中国最大的贸易盛会,每届汇聚了超过24000家中国优质生产企业和来自全球的20万买家。借助广交会丰富的中国企业资源、国际买家资源与设计师资源,PDC为国内外优秀设计师、有设计需求的中国企业以及国际买家提供一个强强联合、优势互补、合作共赢的设计服务平台。