In the era of experience economy with mobile internet as a carrier, how to go beyond competition and find a new track?

On the afternoon of October 15th, Zhao Bi, a consultant of Designest Cloud Nest and the founder of the design agency, and the co-founder of KORIN light technology luggage brand, at the PDC Design & Wisdom Venue in Zone A of the Canton Fair Complex, talked about how Designest incubated multiple global brands A bit of history, responding to the idea of design as the top strategy, differentiated demand as the core drive, and product innovation as an important asset, to build resources and paths for new models, new types, and new strategies.

At the meeting, Zhao Bi said that Cloud Nest Designest is a leading 'design-driven brand' innovation consulting organization in South China. The core team consists of well-known college doctors (ID + UCD), former Philips Design Consultant (ID), and former Honey Constitute the experience design director (UX) of Vail Asia Pacific. Through long-term cooperation with leading companies in market segments, Yunchao has formed a unique design strategy methodology that can provide enterprises with user research, brand planning, brand design, product planning, industrial design, packaging design, and supply chain integration. , Crowdfunding and other full-link services.

At the same time, he also pointed out that Yunchao is particularly good at the general trend of consumer upgrades in subdivided fields, completing the brand building from '0 to 1.' Because of its unique 'Design Studio' development model and unique development 'think tank', Yunchao finds new business opportunities and product innovation directions for customers. By creating explosive products to promote the construction of global brands, it has successfully shaped business miracles.

Looking forward to your visit to the design booth of Yunchao

Booth No .: 1BP92-93

Coordinates: In front of Hall 9, Pearl River Promenade, Level 2, Zone B, Canton Fair Complex